Most podcast host pick their guests based on popularity alone. Sadly, most of the time, those guests disappoint on all levels, and it damages the show's credibility. Thankfully, there's a superior alternative approach you can take! In this episode, Olajumoke Fatoki shares a five-step system to help you book the right guests every time. Get ready to elevate your interviews and make your podcast unforgettable for the people who matter most, your listeners!

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Chapters

00:00 The Importance of Choosing the Right Guest
02:48 Framework for Guest Selection
06:03 Steps to Enhance Podcast Interviews
08:56 Creating Value for Your Audience

Takeaways

Choosing guests based on popularity can backfire.
A guest's value reflects on the podcast's credibility.
Guest interviews can elevate a podcast when done right.
Define your audience's needs before selecting guests.
Create an ideal guest profile to guide selection.
Research potential guests within your network.
Look for rising stars instead of just big names.
Vet guests by consuming their previous content.
Prepare guests thoroughly for a successful interview.
Focus on providing value to your audience.

MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/358